Eastern Hokkaido — Regional Revitalization Co-Creation

Co-creating with municipalities and a town-development company in eastern Hokkaido, we are launching a group of ventures rooted in the region’s primary industries.

We design supply chains that connect hospitality with primary industry, building mechanisms that circulate tourism and the local economy. For MUSICO, this project embodies the idea that "hospitality" is not limited to urban service businesses but is a means of creating regional value.

Key Initiatives

• Strategy design and operational support for a winery construction project
• Launch of a cheese factory in collaboration with a regional dairy
• Rebranding and operational revival of an existing marché
• Development of hometown-tax (furusato nozei) products from local goods and channel design

Scope

Strategy design / F&B production / Product development / Supply-chain build-out / Operations support